FirstBank Supports 2017 Down Syndrome Awareness WeekBanking & Finance, Business, Latest News Monday, October 23rd, 2017
(AFRICAN EXAMINER) – FirstBank has pledged its support for The 2017 Annual Awareness Week of the Down Syndrome Foundation, scheduled for Monday, October 23 – 27. The 2017 edition is not the first time the Bank is supporting this initiative, as the Bank has over the last 8 years partnered and participated in a number of initiatives of The Down Syndrome Foundation, a Non-Governmental Organisation that was founded 17 years ago.
The Bank’s partnership and support to the Down Syndrome Foundation is in furtherance of its Hope Rising Initiative designed to provide various forms of interventions for persons living with disabilities as well as create advocacy and public enlightenment for them.
The event themed; “Yes (I, YOU, WE) CAN… Make A Difference” is projected to feature activities such as press briefing, family fun fair & novelty match as well amongst others.
The Bank’s sponsorship of the 2017 event is in recognition of the giant strides achieved by the Down Syndrome Foundation over the years at helping children living with Down Syndrome to school, providing advocacy and empowerment for adults living with Down Syndrome, as well help children with congenital heart defect successfully undergo surgery through the SAVE-A-LIFE project of the foundation.
According to the Group Head, Marketing & Corporate Communications of FirstBank, Mrs. Folake Ani-Mumuney, FirstBank’s partnership with the Down Syndrome Foundation Nigeria is in demonstration of the Bank’s consistent and unwavering support for the welfare of persons living with disabilities and in line with the Bank’s advocacy and public enlightenment for the Down Syndrome disorder. “FirstBank is committed to bridging the gap between children/adults with Down Syndrome and the rest of the society which perfectly mirrors FirstBank’s commitment regarding the disability, she added.
Only recently, FirstBank organised a week long Corporate Responsibility and Sustainability event themed ‘Promoting Kindness; Putting You First’, held in September 2017 and organised to reignite acts of kindness in our society. The event was designed towards re-orientating the society along the right values; encouraging the citizenry to intentionally create positive impact in their immediate environment.
First Bank of Nigeria Limited (FirstBank) is Nigeria’s premier and most valuable banking brand, and largest financial services institution by total assets and gross earnings. With more than 12 million customer accounts, FirstBank has over 750 branches providing a comprehensive range of retail and corporate financial services. The Bank has international presence through its subsidiaries, FBN Bank (UK) Limited in London and Paris, FBNBank in the Republic of Congo, Ghana, The Gambia, Guinea, Sierra-Leone and Senegal, as well as its Representative Offices in Johannesburg, Beijing and Abu Dhabi.
Since its establishment in 1894, FirstBank has consistently built relationships with customers focusing on the fundamentals of good corporate governance, strong liquidity, optimized risk management and leadership. Over the years, the Bank has led the financing of private investment in infrastructure development in the Nigerian economy by playing key roles in the Federal Government’s privatisation and commercialisation schemes. With its global reach, FirstBank provides prospective investors wishing to explore the vast business opportunities that are available in Nigeria, an internationally competitive world-class brand and a credible financial partner.
FirstBank has been named “Most Valuable Bank Brand in Nigeria” six times in a row – 2011, 2012, 2013, 2014, 2015, 2016 – by the globally renowned “The Banker Magazine” of the Financial Times Group; and “Most Innovative Bank in Africa” in the EMEA Finance African Banking Awards 2014. Recently, for the sixth consecutive time, the Bank clinched the “Best Retail Bank in Nigeria” award by The Asian Banker. Our brand purpose is to always put customers, partners and stakeholders at the heart of our business, even as we standardise customer experience and excellence in financial solutions across sub-Saharan Africa, in consonance with our brand vision “To be the partner of first choice in building your future”. Our brand promise is to always deliver the ultimate “gold standard” of value and excellence. This commitment is anchored on our inherent values of passion, partnership and people, to position You First in every respect.
Folake Ani-Mumuney, Group Head, Marketing & Corporate Communications
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